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WebLink SEO 2.0 - User Guide and FAQ

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Choosing The Keywords Your Website Should Target

Gone are the days where you could just optimise your Meta tags of your website and you could get good rankings in the search engines. Today, search engine optimization has become somewhat of a science with many factors to consider. There is no quick fix for getting good rankings, but there are ways of making it quicker and easier. In this guide I will walk you through the entire process of optimizing and promoting your website so that you achieve top search engine rankings for any word you choose.

Choosing which keyword(s) or keyphrase(s) your website should target is perhaps the most important decision you can make when beginning search engine optimization. But what do I mean when I say target?

When youre optimising your web pages you should tailor each web page toward a certain keyword or keyphrase, so that when someone types in your keyword/phrase in the search engine your website comes at the top C this is your target keyword/phrase.

However, before you use the first keyword that pops into your head its very wise to first do some research on how difficult it will be to get a high ranking for your chosen keyword or keyphrase and also the number of people that enter that keyword into the search engines, which will give you some idea on the amount of traffic you can expect.

Research Your Keyword

There are companies that provide statistics on the number of times a certain word or phrase was typed into the search engines each month. This information is very important as you can choose to optimise your website for a certain word or phrase that will bring you the most traffic. The two tools that I use for this are www.goodkeywords.com. There is also a paid service available from www.wordtracker.com which will give you more detailed analysis.

If we now look at the overture keyword tool again, we can see that the number of people that type wedding cakes new yorkwas less than the number that typed wedding cakes, but because we've targeted a more specific phrase, the visitors you do get will be more likely to lead to a sale C ever heard of the phrase less is more, well it's certainly true in this case! It will also be much easier to get a high ranking in the search engines for the term wedding cakes new york as there will be less competition for that phrase.

Frequently Asked Questions - WebLink SEO

  1. Why use WebLink SEO for search engine optimization?
    Using WebLink SEO will give your business many benefits:
    1. your website will get a higher ranking on search engines
    2. you'll get targeted visitors to your web site
    3. you'll get more customers and more sales
    4. you'll benefit from new business contacts
    5. your web site will get higher link popularity from other websites


  2. Why will WebLink SEO software improve my search engine results?
    Some search engines such as Google, MSN and Yahoo! consider the number of incoming links to your website a major (if not, the most important) factor in the algorithm used to determine the placement of your website in the search engine result pages (SERPs). By using WebLink SEO you can increase the number of websites that link to your website and as a result you can achieve better SERP results, meaning you get more traffic to your site, which will ultimately lead to more sales.

  3. How does WebLink SEO work?
    WebLink SEO automates the process of search engine optimization by combining a wide range of tools (see the list down the right hand side of this page) that can be used to obtain links to your website. WebLink SEO can also be integrated with your existing website to automate reciprocal link requests directly from your website.


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